外贸开发信该如何写？

从事外贸行业的小伙伴经常会接触到开发信，外贸信写不好，回复率低，那么开发客户的效果肯定不理想。下面分享一些通过不同的侧重点从不同的角度去吸引买家兴趣的开发信模板，希望对大家能有所帮助。

1

最简洁开发信模板

here, exporting with good quality and low price in US.

Call me, let's talk details.

Rgds,

2

简洁开发信模板

We, Co. Ltd, is professional in precision machining for nearlly 10 years, covering high precision machining parts, casting parts, metal parts, etc.


Hope to establish business relationship with you!

Should you wanna know more about our company, pls visit www.xxx.com.

Any comments, that'll be appreciated!

Thanks.

【免费福利】200封营销邮件免费领取！一键群发，送达率高达99%，还可精准追踪每一封邮件打开时间、地点及次数。

3

介绍强项

Hi Sir,

Glad to hear that you're on the market fortire valves.

We specialize in this field for several years, with the strength of, with good quality and pretty competitive price.Should you have any questions, pls do not hesitate to contact me.

FREE SAMPLES will be sent for your evaluation!

Tks & br,

4

介绍以往大客户

Hi Kelvin,

Glad to hear that you're on the market for items.

This is from in China. We specialized in for 10 years, with the customers of Coca-Cola, Craft, Pepsi, etc., and hope to find a way to cooperate with you!

Please find the pictures with models and different packaging in attachment.

An American guy purchased this model in BIG quantity last year.

I would like to try now, if it's suitable for Europe.FREE SAMPLES can be sent on request.

Call me, let's talk more!

Thanks and best regards,

5

疑问式

Dear Sir or Madam,

Are you interested in saving some money on importing any of the following?

- High quality thickness planer

- Bench planer

- Combined planer & thicknesser

- Woodworking machines

All of our products are very affordable as a result of being produced in special economic development regions of China and we are more than happy to help you with the import/export process too! My contact details are below, and I would be glad to hear from you.

Kind regards！

6

没反应，持续跟进模板

Dear ,

Sorry to trouble you again!

Please find my mail below.

Could you please kindly check by return today? Because we'll be on holiday from May.1st to 3rd.

Thank you in advance!

Best regards,

7

再联系，介绍热销产品模板

Hi,

Me again.

Did you already receive my mail dated on ?

Now, I'd like to recommend a HOT-SELLING ITEM to you! Another US customer in Chicago gave me a big order in this model. Would you like to have a try in you state?

Please find the photos with manuel in attachment.

FREE samples already prepared, and will be sent to you asap.

Hope we can deal!

Kind regards,

8

要快递账号模板，送样品

Hi ,

Thank you so much for your kind reply!

Sure, samples will be prepared soon. Could you pls give me your courier account? Such as FedEx, DHL, UPS, TNT, etc. Each one is ok.

I'll inform you the tracking number after parcel picked!

Please contact me if further questions.

Thank you!

Kind regards,

9

让价折扣模板

Dear sir,


Pls find the re-checking the price as follows:

1) Super grade, USD , give you a special discount of 2%

2) A grade, USD , similar as super grade, but price much more competitive.

Hope we can deal.

Thank you!Rgds,

10

介绍新奇产品模板

Hi sir,

Glad to inform that we already developed a unique model, Mini cell phone charger, which good for promotion!

We'd like to highly recommend this model to you, pls have a try in your local market if possible.

Enclosed the picture with technical info for your review.

Free samples can be sent on request!

Thanks and best regards,

11

追踪样品反馈模板

Dear ,

What about the final decision about our samples?

We need your comments to go ahead!Thank you!

Kind regards,

12

追踪目标价格模板

Hi Mr. Stefano ,


Sorry to disturb you again !Regarding the quotation about , would you please let me know your target price ?

Pls kindly check and revert at yr earliest.

13

报价单模板

QUOTATION

IModel:

Item No.:

Size: 39mm(dia of head)*102mm(length)*37mm(dia of end)Weight: 95g

Photo: pls find the details in attachment

Packaging: 1pc/polybag/cartonPcs/ctn: 1000pcs/little bag

Ctn size: 38*30*12cm

GW/NW: 11kg/10kg

Q'ty/20'FCL: 14,000pcs; Q'ty/40'FCL: 28,000pcs

Payment terms: T/T(with 30% deposit)

Loading port: Shanghai/Ningbo

Sample charge: FREE

Sample lead time: 1-3 days

Order lead time: 15-20 days

FOB price: USD2.20/pc

14

Tips

切勿内容空洞：邮件里至少要用最精炼的语言提到自己公司或产品的优势，价格优势、技术先进、设计新颖、生产周期短等等。总之就是把你和其他供应商区别开来的东西。

精益求精：想办法找到联系人的名字，很多时候邮件地址里面就包含对方的名字，还可以试着用其他方式查找，比如上客户官网或者搜索引擎查询。实在找不到，也最好写Dear Sir / Madam。

要市场细分：你是否了解客户公司，它属于manufacturer, importer, distributor, wholesaler还是retailer？对不同类型的客户，要针对其诉求对症下药。

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