国际商务英语泛读目录

Chapter One The International Economic Activity

nChapter Two How to Eliminate the Trade Barriers

nChapter Three Concepts of Marketing Strategies

nChapter Four Effective Sales Techniques

nChapter Five E-Commerce

nChapter Six Internet Marketing

nChapter Seven The Functions of Business Management

nChapter Eight Styles of Management

nChapter Nine How to Build an Effective Team

nChapter Ten Logo Image of a Company

nChapter Eleven Qualities a Good Manager Possesses

nChapter Twelve A Successful Entrepreneur

nKey to Exercises

nAppendix

nReferences